True Religion was founded in 2002 by Jeffrey Lubell with a vision to redefine premium denim. Jeffrey wanted to create denim that was American made, timeless and great fitting with a 70's inspired feel that appealed to the customer of today.True Religion footwear is an extension of the True Religion apparel brand. Committed to a perfect fit and a seemingly timeless style, True Religion Footwear uses premium leathers, textiles, canvases and denim fabrics to make an upscale line of footwear for men, women and children alike.